Welcome to Safe Food
Safefood Pakistan is a public service initiative focused on the promotion of food safety in Pakistan. Safefood provides leadership and value to Manufacturers, Retailers and Consumers on food safety, processing, health and nutrition issues by:
• Providing the highest quality of food science & technical expertise, assistance & programs
• Promoting the translation of food science and technical expertise into public policy
Aims
• To provide the highest-quality food science and technical support, expertise and assistance programs to
meet the food safety, processing, health and nutrition needs of the public and consumers.
• To provide strong legislative and regulatory leadership, strategies, and programs to assure favorable
public policy outcomes on food safety, processing, public health and nutrition issues.
• To provide effective education and communication to consumers, government officials, media and other
constituents on food safety related scientific, technical, and public policy issues.
• To provide an efficient, forward-focused organization possessing a focused strategy, strong financial
resources and a sound membership base.
Founders & Sponsors
The concept for this initiative was developed by Ali Khan, Country Manager, URS Pakistan and Khawar Butt, Managing Director, English Biscuit Manufacturers. Both URS and EBM have since then committed financial and technical resources to make this venture successful.
Partners & Friends
Although URS & EBM lead the overall direction of this cause; they are by no means exclusive owners of the concept. Partners, Speakers, Beneficiaries and Conference Participants have all "bought in" to the vision of providing Safefood to all of Pakistan. Organizations like the Network for Consumer Protection, National Foods, Consumer Protection Council, CRCP, Sindh Government, Social Development Policy Institute, NIPA, KU, Punjab Government, Pepsi, UNDP, Trade Partners UK and PSQCA have all presented papers and proposed actions at this forum.